Safeguard Your Brand with Data-Driven Reputation Management
Stay ahead of risks and build trust with stakeholders using our AI-powered insights.
Why You Need Reputation Risk Management
1
Concerns About Geopolitical Backlash
Companies often highlight geopolitical instability, such as trade disputes, sanctions, or political unrest, as external risks to their reputation. These events can disrupt markets, alienate customers, or associate a company with controversial issues, damaging its brand. Navigating these moments can be very tricky.
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We helped a CPG company navigate geopolitical reputation risk.
2
Losing Trust With Key Stakeholders
Polarization among key stakeholders, misinformation, viral hashtags, or public outrage over perceived missteps (e.g., environmental or social issues) make managing perceptions challenging when external narratives are shaped by influencers, activists, or news outlets beyond your control.
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We helped a company assess the reputation impact of an HR issue.
3
Always Reactive Instead of Proactive
Waiting for a crisis to affect your brand is not only time-consuming but also costly. By proactively managing reputational risks before they escalate, you assert control over your brand's future. Anticipating and monitoring emerging risks allows you to build resilience and mitigate future damage.​
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We helped a bank understand the reputational impact of investing in a development project.
3 Dimensions of Reputation Risk
996 Advisors' predictive analysis uses AI and human analysis to forecast changes in reputation risk by stakeholder group.
Momentum
Is the size of the conversation changing over time? Our analysis forecasts its growth or decline, allowing you to stay ahead of trends and make informed strategic decisions.
Authority
Perception can change when stakeholders leverage their influence to impact others. The analysis monitors whether prominent media, organizations, or voices begin to amplify messages that could benefit or harm your brand.
Sentiment
and Polarization
We track shifts in calls to action—like new regulations—and analyze how changing stakeholder opinions could increase polarization and impact your brand’s reputation.
